University of Bologna Deploying MicroStrategy University-Wide for Data Analysis & Reporting

Oldest University in Western World

MCLEAN, Va (October 06, 2004) –

MicroStrategy® Incorporated, a leading worldwide provider of business intelligence software (NASDAQ: MSTR), today announced that the University of Bologna, the Western world’s oldest university, is expanding its deployment of the MicroStrategy platform university-wide for data analysis and reporting and as a cost-control auxiliary tool. The University of Bologna, which first adopted MicroStrategy in 2003, will extend its use to all university departments by year’s end.

The University of Bologna was established in 1088 and is currently providing the widest range of university courses in Italy.

The University of Bologna was one of the first universities in Italy to use an information system to assess costs and the financial results of its activity. MicroStrategy’s platform is now allowing the university to analyze data from different sources and areas, integrating databases created in different periods and with very different technologies. MicroStrategy will provide comprehensive, user-friendly reporting and analysis in the following important areas:

* Personnel Management & Salary Assessments
* Integrated Accounting (financial, economic and analytic accounting)
* Students Services (students career management and assessments of classes and academic programs)

“MicroStrategy’s excellent reporting and analytical features and scalability allow us to analyze, in an easy and intuitive way, millions of bits of data and to make critical inquiries at different levels of depth,” said D.ssa Ines Fabbro, the University of Bologna’s Administrative Director. “MicroStrategy is supporting our decisions with an outstanding efficacy. It’s engendering far-reaching benefits for our university.”

“We’re very proud that such a prestigious and authoritative institution like the University of Bologna has adopted our platform,” said Andrea Delvò, Managing Director of MicroStrategy Italy. “MicroStrategy successfully surmounted a major challenge in working through the complexity of a 900-year-old institution with many distinct management areas. The successful results confirm the outstanding capabilities of MicroStrategy’s software. This result wouldn’t have been possible without the competence and collaboration of the employees of the University of Bologna, whose role was fundamental in the preliminary analysis, system designs and test phases.”

About MicroStrategy

Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.

MicroStrategy has over 2,800 enterprise-class customers, including General Motors, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, HP, and Teradata, a division of NCR. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at http://www.microstrategy.com.

This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i and MicroStrategy Report Services software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Report Services, MicroStrategy 7, MicroStrategy 7i, MicroStrategy 7i Universal Edition, MicroStrategy Office are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com

Source: MicroStrategy

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