Turkish Airlines Enhances Reporting and Analysis Capabilities with MicroStrategy
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Turkish Airlines, the flag carrier of Turkey, has selected MicroStrategy to report on and analyze its corporate performance data.
McLean, VA., (July 21, 2005) –
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Turkish Airlines, the flag carrier of Turkey, has selected MicroStrategy to report on and analyze its corporate performance data.
Turkish Airlines uses MicroStrategy for reporting and analysis of sales and flight data stored in a 1-terabyte data warehouse. Turkish Airlines personnel including business analysts, IT experts, and executives make proactive business decisions using the analytical power of the MicroStrategy platform.
“With greater insight into our business data, our management team can make timely, informed business decisions and promptly communicate the necessary actions to our operational departments,” said Ali Güler, SVP of Turkish Airlines IT. “By using MicroStrategy, we have the capabilities to effectively analyze and interpret the volumes of data we have collected.”
“MicroStrategy allows companies like Turkish Airlines to gain a deeper understanding of its operations and its customer base,” said Sanju Bansal, MicroStrategy’s COO. “With MicroStrategy’s easy-to-use Web interface and outstanding scalability, Turkish Airlines’ personnel can drill down into their data and seek the answers they need to enhance operations and customer service.”
About Turkish Airlines
Founded in 1933 by the architect of modern Turkey, Mustafa Kemal Atatürk, Turkish Airlines at the time had a tiny fleet of five planes able to carry a total of 28 people. The company, which made its first domestic flight in 1933 and its first international flight in 1947, has now become a reliable and friendly brand name with a smile, not only for Turks but for citizens of the whole world who prefer it for their travels. Over 12 million passengers a year currently choose Turkish Airlines. The Turkish flag flies through the skies of four continents, carrying passengers on direct flights to a total of 107 destinations, 29 at home and 78 abroad. With an average age of 6, our fleet is now slated to be further modernized and rejuvenated with the addition, starting at the end of 2005, of 59 new aircraft for which contracts have already been signed.
About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.
MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com
Source: MicroStrategy