Telecom Industry to Benefit from MicroStrategy’s New Business Intelligence Platform, “7i”
Sprint PCS Praises New Platform
McLEAN, Va. (May 01, 2002) –
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that global telecommunications companies can significantly benefit from using the new version of its business intelligence platform, MicroStrategy 7i(TM). Sprint PCS has already weighed in with a very favorable review.
“MicroStrategy 7i enables our users ‘speed-of-thought’ analytics. The ability to easily drag and drop manipulations with the click of the mouse is a substantial benefit to users and a time saver for developers,” said Gene Williams, Software Engineer at Sprint PCS. “The 7i release will help make our vast amounts of data more useful to employees by presenting insight to users in a format that is easy to understand and easy to access.”
MicroStrategy 7i’s Windows-like functionality over the Web, zero-footprint client and pure-HTML interfaces make it easy for telcos to deploy extranet applications, allowing call center, customer service employees and customers themselves to access accurate, up-to-date account information and make more informed decisions.
“Telecommunications companies are increasingly turning to customer analysis to maintain their competitive advantage,” said Sanju Bansal, chief operating officer of MicroStrategy Incorporated. “MicroStrategy 7i will enable telcos to more accurately identify and target profitable customers for marketing campaigns, as well as improve overall customer service.”
MicroStrategy’s current telecommunications customers include: AT&T, Brasil Telecom, British Telecom, Bellsouth, Telefonica, Cable & Wireless, Cablevision, Deutsche Telecom, MCI Worldcom, Global Crossing, Brazil’s Global Telecom, Omnitel Vodafone, Sprint PCS, Telecom Italia, Telstra and Verizon.
About MicroStrategy Incorporated
Leadership in a Critical Market: Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Large and small companies alike are harnessing MicroStrategy’s business intelligence software to gain vital insights from their data to help them proactively enhance cost-efficiency, productivity and customer relations and optimize revenue-generating strategies. MicroStrategy’s business intelligence platform offers exceptional capabilities that provide organizations — in virtually all facets of their operations — with user- friendly solutions to their data query, reporting, and advanced analytical needs, and distributes valuable insight on this data to users via Web, wireless, and voice. PC Magazine selected MicroStrategy 7(TM) as the 2001 “Editors’ Choice” for business intelligence software.
Enterprise-Class Business Intelligence: MicroStrategy 7i(TM) is a truly integrated, enterprise-class, Web-based business intelligence platform. With MicroStrategy 7i, enterprises can now standardize on one business intelligence platform and deploy high-value business intelligence enterprise-wide. MicroStrategy 7i’s configurable query, reporting, and OLAP Web interface is designed to support all users, from casual report viewers to power analysts.
Diverse Customer Base: MicroStrategy’s customer base cuts across industry and sector lines, with over 1,500 enterprise-class customers, including Lowe’s Home Improvement Warehouse, AT&T Wireless Group, Wachovia and GlaxoSmithKline. MicroStrategy also has relationships with over 400 systems integrators and application development and platform partners, including IBM, PeopleSoft, Compaq, and JD Edwards.
MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information on the company, or to purchase or demo MicroStrategy’s software, please visit MicroStrategy’s Web site at http://www.microstrategy.com.
This press release may include statements that may constitute “forward- looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the Company’s ability to secure financing for its current operations and long-term plans on acceptable terms; the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; the possibility that the conditions to the securities class action and shareholder derivative settlement agreements will not be satisfied; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.
MicroStrategy, MicroStrategy 7, MicroStrategy 7i are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
Alka Nayyar
MicroStrategy Incorporated
(703) 847-4897
anayyar@microstrategy.com
Source: MicroStrategy