Manchester Airport Selects MicroStrategy For Airline Operations Reporting
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Manchester Airport has chosen the MicroStrategy Business Intelligence Platform� to provide management information to senior personnel about its airline operations
McLean, VA, (July 12, 2004) –
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Manchester Airport has chosen the MicroStrategy Business Intelligence Platform(TM) to provide management information to senior personnel about its airline operations. Manchester Airport is the UK’s third largest airport and currently handles 20 million passengers a year, offering direct flights to over 200 destinations worldwide by over 100 airlines.
Manchester Airport is using MicroStrategy to analyze and report on airline performance against specific targets for different sectors, routes and even individual flights. The airport wanted a user-friendly, scalable system to deliver fast results in a format that would be easily digestible by its management team.
“MicroStrategy reports against certain KPIs (key performance indicators) and displays information in an instantly recognizable dashboard format. We can drill down and find specific information on individual flights if required,” explained Chris Moore, Airport Pricing Manager, Manchester Airport.
Using MicroStrategy applications, the airport creates standard reports on a daily, weekly and monthly basis plus any ad-hoc queries, many of which are delivered to senior management.
“In the future we’re considering the potential of integrating data from other revenue streams – such as our retail outlets and car parks,” concluded Moore.
“Manchester Airport is using MicroStrategy as a new strategic business tool to better understand and enhance its operations,” commented Richard Irwin, UK Managing Director, MicroStrategy. “Our strength in analyzing large volumes of data coupled with our customizable interface has enabled Manchester Airport to start turning historical data into critical business information.”
About Manchester Airport
Manchester Airport is the UK’s third largest airport and currently handles 20 million passengers a year, offering direct flights to over 200 destinations worldwide by over 100 airlines. Manchester Airport is part of The Manchester Airports Group Plc (MAG), which is the second largest airport operator in the UK and comprises the airports of Manchester, Nottingham East Midlands, Bournemouth and Humberside.
About MicroStrategy Incorporated
Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.
MicroStrategy has over 2,600 enterprise-class customers, including General Motors, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, HP, and Teradata, a division of NCR. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at http://www.microstrategy.com.
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Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com
Source: MicroStrategy