Kent School District Chooses MicroStrategy Business Intelligence Platform as Enterprise Reporting Standard

MicroStrategy Chosen Over Business Objects, Cognos, Other Competitors

McLean, VA (September 23, 2003) –

The Kent School District in the state of Washington has selected MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, to provide its school system with an enterprise reporting solution to improve district-wide school performance. MicroStrategy Business Intelligence Platform(TM) will be the Web-based reporting and analytical foundation for the district to measure the effectiveness of the public school system and comply with the federal mandate No Child Left Behind Act of 2001.

Kent School District plans to roll out its MicroStrategy reporting application to 1,600 users across its 40 schools. Teachers, principals and school administrators will access reports online to measure progress and performance data by student, classroom and teacher, and use the performance data to promote educational accountability and academic achievement. The administrator, for example, will be able to identify a school’s exceptional performance in order to emulate its success, or uncover problems in the school system in order to correct them.

“We chose MicroStrategy as our enterprise reporting standard because we’re committed to using the best business intelligence technology to monitor academic achievement and determine where there is room for improvement,” said Janet Moore, Director of Applications at the Kent School District. “The resulting insight will guide educators in our district to solve problems before they become widespread as well as duplicate best practices throughout our schools.”

“This deal represents a significant technology win for MicroStrategy,” said MicroStrategy COO Sanju K. Bansal. “The district’s academic performance tracking system exemplifies the increasing significance of business intelligence in the education industry. Once deployed, it will also demonstrate the unique capabilities of MicroStrategy’s industrial-strength platform — scalability, Web deployability to thousands or more, and superior analytical strength — in seeking ways to improve academic performance.”

About Kent School District

Don Hall is the Executive Director of the Information Technology Department of the Kent School District, whose administrative offices are located at 12033 SE 256th St., Kent, WA 98030. The district has an enrollment of 26,000 students, with 33% receiving free and reduced lunch. The per student technology budget is $330. The Kent School District strives for equitable learning opportunities for its students, and views technology as one way to achieve this goal. Through its unique programs, the district strikes a balance between supporting its educational technology pioneers and promoting equity in terms of learning opportunities.

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.

MicroStrategy has over 2,200 enterprise-class customers, including General Motors, Best Buy, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, and JD Edwards. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at www.microstrategy.com.

This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the Company’s ability to secure financing for its current operations and long-term plans on acceptable terms; the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy is a registered trademark of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com

Source: MicroStrategy

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