Industry Survey Finds MicroStrategy Customers Analyzed Largest Data Volumes

Seventh Consecutive Year MicroStrategy Ranks #1 in Data Volumes

McLean, Va., (April 03, 2008) –

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence software, today announced that The BI Survey 7, a leading independent survey of the business intelligence (BI) software market, has recognized the large data handling capabilities of MicroStrategy’s software. For the seventh consecutive year, MicroStrategy customers reported the largest data volumes, as compared to customers of other business intelligence products, including BusinessObjects and Cognos.

The BI Survey 7, conducted annually by independent analyst Nigel Pendse, compiled real-world BI experiences of some 1,900 organizations and found that MicroStrategy customers accessed the largest data volumes by a significant margin. MicroStrategy customers are accessing a median of 258 Gigabytes (GB) in this latest survey. These median data volumes are larger, by more than a factor of 3, than that of customers of SAP BW, the second-place product, and larger, by a factor of 258, than that of customers of Cognos Analysis.

Median Reported Data Input Volumes of Peer Group
BI Vendor Input Data Volume (GB)
MicroStrategy 257.8
SAP BW 83.3
BusinessObjects 79.2
Cognos Reporting 26.0
Hyperion Essbase 4.2
Crystal Reports 2.7
Cognos Analysis 1.0

“MicroStrategy continues to be the clear leader in the enterprise-scale BI segment, with seven consecutive years of MicroStrategy sites reporting by far the largest data volumes of all vendors surveyed,” said Nigel Pendse, author of The BI Survey 7. “Despite most vendors claiming to be able to handle large, detailed applications, it is clear that only MicroStrategy’s customers are actually implementing such transaction-level BI databases.”

Cube-based OLAP products, such as those employed by certain Hyperion and Cognos products, inherently limit the data that can be analyzed. These products are optimized for analysis of summary level or small volumes of data, but are not suitable for transaction-level BI applications. In contrast, MicroStrategy’s proprietary Relational OLAP (ROLAP) technology allows interactive analysis of terabyte-sized relational databases.

“MicroStrategy is known for its data scalability and we are pleased that The BI Survey 7 has once again confirmed that our customers analyzed the largest amounts of data,” said Sanju Bansal, MicroStrategy’s COO. “MicroStrategy’s ROLAP technology delivers advanced query performance for the terabyte-sized data warehouses that are becoming more commonplace, enabling customers to efficiently access large data volumes to improve business performance.”

MicroStrategy will host a one-hour Webcast, “Selecting BI Technology for Enterprise Success – Lessons Learned from over 1,800 Companies’ Experiences,” on April 24, 2008, featuring Nigel Pendse and findings from The BI Survey 7. To register for the Webcast, visit: http://www.microstrategy.com/BISelectionWebcast.

To view a summary of The BI Survey 7 results, go to http://www.microstrategy.com/BISurvey7.

About The BI Survey
The BI Survey is an annual report based on the world’s largest independent survey of Business Intelligence (BI) and Performance Management (PM) users in the world. The BI Survey 7 is published by BARC (The Business Application Research Center), and the author, Nigel Pendse, is a highly respected industry expert and lead analyst for The OLAP Report. With over 1,900 users and consultants plus 365 vendor staff participating in The BI Survey 7, the analysis covers a broad range of business intelligence tools. For more information, visit www.bi-survey.com.

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (Nasdaq: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

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