H-E-B Food/Drugs Expanding MicroStrategy Deployment Enterprise-Wide for Reporting & Analysis
Sales & Market Basket Analysis & Assessing Ad Effectiveness
McLEAN, Va., (March 29, 2004) –
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that existing customer H-E-B is expanding its deployment of the MicroStrategy Business Intelligence Platform(TM) enterprise-wide, for reporting and analysis of sales, market baskets, advertising effectiveness and cross-merchandising opportunities.
Founded in Kerrville, Texas in 1905, H-E-B employs more than 56,000 employees and operates more than 300 stores throughout Texas and internationally in Mexico. It has grown to be one of the largest independently owned food-retailing companies in the U.S.
H-E-B will utilize MicroStrategy to distribute analyses and reports to merchandisers and store operations management at its 300 stores, regional offices and corporate headquarters location. For its MicroStrategy applications, H-E-B will employ a 2.5-terabyte Teradata database. Up to 800 employees will eventually become users of these applications.
“H-E-B now uses MicroStrategy for a wide variety of business intelligence reporting. This new expansion of MicroStrategy will allow us to efficiently expand the benefits of our data warehouse to the leadership of our retail stores,” said Alan Markert, H-E-B Vice President and Program Owner for Business Intelligence and B2B.
“Our customer footprint in leading-edge retail business intelligence continues to grow,” said MicroStrategy’s COO Sanju K. Bansal. “Seven of the top 10 global retailers have standardized on MicroStrategy for business intelligence, harnessing MicroStrategy for such key areas as store operations, merchandise management, loss prevention, marketing analysis, market-basket analysis and category management.”
About MicroStrategy Incorporated
Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.
MicroStrategy has over 2,500 enterprise-class customers, including General Motors, Best Buy, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, HP, and Teradata, a division of NCR. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at http://www.microstrategy.com.
This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i and MicroStrategy Report Services software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.
MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Report Services, MicroStrategy 7, MicroStrategy 7i are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com
Source: MicroStrategy