Grange Insurance Deploys MicroStrategy Business Intelligence Platform Enterprise-Wide
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Grange Insurance is using the MicroStrategy Business Intelligence Platform� as its enterprise-wide standard to provide more than 300 associates Web access to product sa
McLEAN, Va., (January 23, 2003) –
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Grange Insurance is using the MicroStrategy Business Intelligence Platform(TM) as its enterprise-wide standard to provide more than 300 associates Web access to product sales, transaction and customer interaction data. With nearly a billion dollars in written premiums, Columbus, Ohio-based Grange Insurance is a property and casualty insurer that offers home, auto and business insurance and a full line of life insurance and financial products through wholly owned subsidiaries Grange Life and The Grange Bank.
“After reviewing many business intelligence tools, we selected MicroStrategy. We felt it was best equipped to handle the complex analysis of 10 years worth of information from all of our casualty, life and bank businesses needed by our organization,” said Tony Simpkins, Project Lead at Grange Insurance.
“Previously, there was no easy way to connect our disparate sources. In some cases, we relied on a manual process to combine and evaluate our diverse product lines,” added Michael Fergang, Assistant Vice President. “MicroStrategy allowed us to build a more conformed application that enables us to analyze individual business items in the context of all other business elements, including geography, profitability and workload. Now that we have a more complete picture of our business, we are able to make more effective decisions that positively affect our bottom line.”
Approximately 300 Grange Insurance associates, including internal marketing, pricing and customer management personnel, use MicroStrategy to analyze over a half terabyte of data to identify areas of improvement in product design, customer management, and to recognize cross- and up-sell opportunities. These users are able to increase the profitability of each product, region or agent. Grange selected MicroStrategy for the platform’s reporting flexibility, its ability to scale to large amounts of data and its ability to deploy applications via the Web.
About Grange Insurance
Grange Insurance, based in Columbus, Ohio, has been “your partner in protection” since 1935. Grange offers auto, home, life, business and farm insurance protection, plus financial services through The Grange Bank, in Ohio, Georgia, Illinois, Indiana, Kentucky, Michigan and Tennessee. Grange Insurance is also affiliated with Integrity Mutual Insurance Company of Appleton, WI, which offers its own insurance products and access to The Grange Bank through independent agents in Wisconsin, Minnesota and Iowa.
About MicroStrategy Incorporated
Leadership in a Critical Market: Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Large and small companies alike are harnessing MicroStrategy’s business intelligence software to gain vital insights from their data to help them proactively enhance cost-efficiency, productivity and customer relations and optimize revenue-generating strategies. MicroStrategy’s business intelligence platform offers exceptional capabilities that provide organizations — in virtually all facets of their operations — with user-friendly solutions to their data query, reporting, and advanced analytical needs, and distributes valuable insight on this data to users via Web, wireless, and voice. PC Magazine selected MicroStrategy 7(TM) as the 2001 “Editors’ Choice” for business intelligence software.
Enterprise-Class Business Intelligence: MicroStrategy 7i(TM) is a truly integrated, enterprise-class, Web-based business intelligence platform. With MicroStrategy 7i, enterprises can now standardize on one business intelligence platform and deploy high-value business intelligence enterprise-wide. MicroStrategy 7i’s configurable query, reporting, and OLAP Web interface is designed to support all users, from casual report viewers to power analysts.
Diverse Customer Base: MicroStrategy’s customer base cuts across industry and sector lines, with over 1,800 enterprise-class customers, including Lowe’s Home Improvement Warehouse, AT&T Wireless Group, Wachovia and GlaxoSmithKline. MicroStrategy also has relationships with over 400 systems integrators and application development and platform partners, including IBM, PeopleSoft, Hewlett-Packard, and JD Edwards.
MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information on the Company, or to purchase or demo MicroStrategy’s software, please visit MicroStrategy’s Web site at http://www.microstrategy.com.
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Alka Nayyar
MicroStrategy Incorporated
(703) 847-4897
anayyar@microstrategy.com
Source: MicroStrategy