Companies Worldwide Embrace MicroStrategy Report Services

Increased Customer Adoption of Industry-Leading Reporting Platform

McLean, Va., (September 20, 2004) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that MicroStrategy Report Services(TM) continues to garner increased customer adoption. Since its release in November 2003, hundreds of customers worldwide have adopted MicroStrategy Report Services. MicroStrategy Report Services provides content-rich, user-friendly reports that can enrich existing business intelligence applications and ease the creation of new ones.

New MicroStrategy Report Services customers are praising this product for its exceptional capabilities.

Campbell Soup Company

“Campbell Soup Company is utilizing MicroStrategy Report Services for sales, finance, customer service and marketing applications,” said Paul Williams, Director IT of Campbell Soup Company. “MicroStrategy Report Services provides many options for presenting highly formatted information in a consistent user-friendly format. This exciting new reporting capability also leverages our existing MicroStrategy investment.”

R.H. Donnelley

“As a direct result of customer demand, R.H. Donnelley became an early adopter of MicroStrategy’s Report Services solution,” explained R.H. Donnelley’s IT Director of Programming Services Jill Mertens. “With MicroStrategy Report Services, R.H. Donnelley’s senior executives will leverage pixel-perfect sales and marketing reports to provide daily feedback on sales and product performance.”

Grange Insurance

“Grange Insurance has deployed a number of MicroStrategy Report Services reports to more than 100 users in various departments. These users, including Personal Lines, Commercial Lines, Claims and Agency Relations personnel, have access to dashboard reports that allow them to analyze overall agency performance and reveal areas that need improvement,” said Grange Insurance’s Data Warehouse Project Manager Tony Simpkins.

MicroStrategy Report Services can deliver scorecards to executives, ‘managed metrics’ reports to business-unit leaders, business performance reports to divisional managers, operational reports to all personnel, and invoices and statements to external consumers. MicroStrategy Report Services is also designed to let users create and share any type of enterprise report they desire, create reports without programming or outside help and deliver reports to any user touchpoint. MicroStrategy Report Services is fully integrated with the rest of the award-winning MicroStrategy Business Intelligence Platform(TM).

“MicroStrategy Report Services delivers high-quality reporting to mass users by integrating the MicroStrategy platform’s well-known strengths — user scalability, data scalability and powerful analytics — with a highly user-friendly reporting engine required for true enterprise-wide reporting,” said MicroStrategy’s COO Sanju Bansal. “MicroStrategy Report Services is setting a new standard for business intelligence reporting in the marketplace because it delivers a wide range of enterprise report types that top companies need. It’s extending the strategic benefits of business intelligence software further and deeper into organizations than ever before.”

About MicroStrategy

Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.

MicroStrategy has over 2,800 enterprise-class customers, including General Motors, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, HP, and Teradata, a division of NCR. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at http://www.microstrategy.com.

This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i and MicroStrategy Report Services software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Report Services, MicroStrategy 7, MicroStrategy 7i, MicroStrategy 7i Universal Edition, MicroStrategy Office are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com

Source: MicroStrategy

Tags: