Category: Computer Software

MicroStrategy Mobile Delivers Business Intelligence to BlackBerry Smartphones

Webcast Showcasing MicroStrategy Mobile Scheduled for November 15, 2007

McLean, Va (October 02, 2007) –

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced the general availability of MicroStrategy Mobile(TM), a new product that delivers BI information directly to BlackBerry® smartphones from Research In Motion (RIM) (Nasdaq: RIMM, TSX: RIM). MicroStrategy Mobile was included in MicroStrategy’s September 2007 software release.

MicroStrategy Mobile offers powerful features that enable business users to receive the same reports on their BlackBerry smartphone that they receive on their desktop, without the need for reformatting or retrofitting existing reports. Each user can design and save his own personal report preferences to ensure optimal viewing of even the largest reports on his BlackBerry smartphone. Reports can also be accessed while offline or when the BlackBerry smartphone is not within connectivity range.

“After evaluating building our own mobile solutions as well as other commercially available products, we found MicroStrategy Mobile to be intuitive and feature rich, and we plan to use it for a large deployment all the way up to our CEO,” said Len Nicolas, COO and CTO at Nygard International. “The fact that Nygard’s existing reports can be viewed on a mobile device without modification is a major advantage for both our Business Intelligence team and, more importantly, for the users. We are working on several different mobile applications for BlackBerry smartphones, and we anticipate that this will save us time and money. MicroStrategy has really set the standard on this one.”

“Today’s workers are on the go but they don’t want to leave their data behind,” said Wayne Eckerson, Director of Research at The Data Warehousing Institute. “Mobile BI technology is the next wave in advancing the delivery of analytical information to business users via wireless devices. Delivering interactive reports to BlackBerry smartphones and other mobile devices is the next step in making BI truly pervasive. MicroStrategy is on the forefront of this new wave with its latest release.”

MicroStrategy Mobile leverages the same security features of the MicroStrategy platform, as well as the security and connectivity infrastructure provided by the BlackBerry® Enterprise Server. MicroStrategy Mobile dynamically optimizes the use of network bandwidth, based on the quality of the signal and usage by other mobile applications.

“In the development of MicroStrategy Mobile, we focused on making the user interface highly intuitive so that no training would be required,” said Sanju Bansal, MicroStrategy COO. “We also paid close attention to underlying issues of efficient memory management, data compression, security, and network bandwidth optimization to ensure that MicroStrategy Mobile would work well for mission-critical applications at high scale.”

MicroStrategy plans to host a Webcast, “Introducing MicroStrategy Mobile: Supporting the Data Needs of a Mobile Workforce” on November 15, 2007. The Webcast will showcase MicroStrategy Mobile and include demonstrations, insights from MicroStrategy customer Nygard, and commentary from a RIM representative. For more information on the Webcast, visit Click Here .

To find out more about MicroStrategy Mobile, visit Click Here

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

The BlackBerry and RIM families of related marks, images, and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM assumes no liability and makes no representation, warranty or guarantee in relation to third party products or services.

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Mobile are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

MicroStrategy to Host Webcast Featuring Latest Breakthroughs in Information Dashboards

Webcast Will Feature Speakers from Corporate Express and The Data Warehousing Institute

McLean, Va. (September 25, 2007) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that it will host a Webcast on Wednesday, October 3, 2007 highlighting the latest breakthroughs in information dashboards. Dashboards provide valuable information at-a-glance to help companies monitor business performance and enhance decision making.

The one-hour Webcast, “8 New Dashboard Breakthroughs,” will feature next-generation advances in dashboards and demonstrations of MicroStrategy’s highly intuitive Dynamic Enterprise Dashboards, which became generally available in March 2007. Webcast participants will hear insights from Wayne Eckerson, Director of Research at The Data Warehousing Institute and author of Performance Dashboards: Measuring, Monitoring, and Managing Your Business. In addition, MicroStrategy customers Corporate Express and Hallmark will share their real-world experiences and the business benefits of using dashboards across their organizations.

There is no fee to participate in the Webcast, and it will be offered at four different times throughout the day to accommodate a global audience. For more information on MicroStrategy’s Dynamic Enterprise Dashboards and to register for the Webcast, visit www.microstrategy.com/DashboardBreakthroughs.

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Dynamic Enterprise Dashboards are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

MicroStrategy to Provide Enterprise Business Intelligence to Starwood Hotels to Enhance Customer Service and Loyalty Programs

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence software, today announced that Starwood Hotels & Resorts Worldwide has expanded its deployment of MicroStrategy for business intelligence reporting and analytics to enhance its customer relationships a

McLean, Va. (September 18, 2007) –

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence software, today announced that Starwood Hotels & Resorts Worldwide has expanded its deployment of MicroStrategy for business intelligence reporting and analytics to enhance its customer relationships and loyalty programs. Starwood is one of the world’s leading hotel and leisure companies with approximately 870 properties in more than 95 countries and 145,000 employees at its owned and managed properties.

MicroStrategy will enable Starwood personnel to analyze customer information to uncover purchasing patterns, identify profiles of loyal customers, and ensure that its customer service and Starwood Preferred Guest® program are closely aligned with customers’ preferences. Nearly 3,700 Starwood personnel will use MicroStrategy’s highly visual information dashboards and content-rich reports for valuable insights into its customers and key business areas, including revenue management, reservations, property management, and brand analysis. Starwood currently uses MicroStrategy for market performance analysis, owner relations, operations, strategic account management, and global sales analysis.

“We are embarking on a significant technology transformation to improve our quality and level of customer service, and MicroStrategy will provide us with important insights to help us build more meaningful, long-term relationships with our guests,” said Todd Thompson, Chief Information Officer of Starwood Hotels. “With MicroStrategy, our business users can create reports and disseminate them across the organization, enabling us to make strategic, data-driven decisions to improve the guest experience at our properties around the globe.”

“Industry leaders in the travel and hospitality sector choose MicroStrategy to analyze customer transactions and uncover customer behavior patterns to enable them to provide guests with personalized services based on their specific profiles and requirements,” said Sanju Bansal, MicroStrategy’s COO. “We are delighted that Starwood Hotels selected MicroStrategy to support its customer service initiatives. MicroStrategy’s platform provides scalability to thousands of users and terabytes of data, which is highly useful for global companies, like Starwood, who are interested in identifying key trends and opportunities to improve business performance and customer service.”

About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 870 properties in more than 95 countries and 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels and resorts with the following internationally renowned brands: St. Regis®, The Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le Meridien® and the recently announced Aloft(TM) and Element(TM) Hotels. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

Tata Consultancy Services Signs Global Consulting Agreement with MicroStrategy

TCS is India’s Largest Information Technology Consulting Organization

McLean, Va., (September 12, 2007) –

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced a global consulting agreement with Tata Consultancy Services Ltd. (TCS). TCS is a leading global information technology services company with headquarters in India and 2006-07 global revenues of $4.3 billion.

Under the new agreement, TCS plans to train and certify more than 200 of its consultants on the MicroStrategy Business Intelligence Platform(TM) in the next 12 months. The agreement will enable TCS to use MicroStrategy software for development and demonstration purposes, and to promote MicroStrategy-based solutions to its enterprise customers. TCS operates in more than 45 countries and works with companies across a wide range of industries, including financial services, energy, healthcare, insurance, manufacturing, retail, and telecom.

“TCS is delighted to partner with MicroStrategy,” said Akther Ahmed, VP Global Alliances and Strategic Business Development for Tata Consultancy Services Ltd. “The MicroStrategy Business Intelligence Platform is an excellent choice for our global customers with volumes of data and thousands of employees. MicroStrategy’s dashboards, reports, and analyses provide valuable business insights that help enterprises make timely, data-driven decisions to improve corporate performance.”

“We are pleased to forge this new agreement with TCS,” said Sanju Bansal, MicroStrategy’s COO. “The agreement will broaden MicroStrategy’s reach into key vertical markets and enable us to leverage the breadth of TCS’ global IT experience.”

About Tata Consultancy Services Ltd. (TCS)
Tata Consultancy Services is a world leading technology consulting, services, and outsourcing organization with more than 89,000 associates operating in 47 countries, and serving over 1,000 clients, including seven of the U.S. Fortune Top 10. TCS reported consolidated revenues of $4.3 billion (U.S.) in the fiscal year 2006-2007.

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

MicroStrategy Signs 50th OEM Partner in North America

MicroStrategy Technology Day Event to Feature OEM Track

McLean, Va., (September 06, 2007) –

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that it has entered into agreements with 50 OEM Partners since 2004. These OEM Partners are leveraging the MicroStrategy platform to augment their own products and solutions with dashboards, reporting, and analysis capabilities. By enhancing their product capabilities with business intelligence, OEMs can differentiate their products from competitors, increase customer satisfaction, and create new revenue streams.

MicroStrategy’s portfolio of OEM Partners includes a broad range of companies across vertical industries:

Blazent is a pioneer in automated solutions for aligning and analyzing IT and business-oriented functions. Using MicroStrategy technology, Blazent has created out-of-the-box guided analytics and business scenarios to support decision making for an organization’s financial, operational, and strategic goals, enabling organizations to leverage data to drive actionable business decisions.

InQuira, Inc. improves the quality of customer interactions through web sites and contact centers with integrated applications for intelligent search, knowledge management, analytics, and user experience. Using MicroStrategy, InQuira provides its customers with analyses on visitors and web site content, allowing them to adopt customer-centric business processes to manage critical customer interactions.

SchoolNet, Inc. provides Internet applications that help K-12 school systems improve efficiency and increase achievement. SchoolNet’s solutions are used by some of the nation’s largest school districts. SchoolNet’s Analyze product, incorporating MicroStrategy technology, will enable school district users to build dynamic reports and dashboards accessing school district data in key areas, including assessments, curriculum, attendance, human resources, operations, and finance.

Target Software, a division of Cegedim, offers value to pharmaceutical companies utilizing costly and inefficient paper-based processes. Target Software uses MicroStrategy to provide a hosted solution for analyzing field sales force ROI, promotional channel response, market share, competitor activity, and sampling.

MicroStrategy’s business intelligence platform provides integrated reporting and analytics, allowing OEM Partners to easily add reporting, dashboarding, analytical, and alerting applications to their existing software solutions. These new reporting and analytic components can be added with minimal development costs or resources. The MicroStrategy platform is engineered using an open standards-based architecture for reliability, scalability, security, and central administration, enabling seamless integration into an OEM’s application. MicroStrategy provides a Software Development Kit to its OEM Partners to allow them to deeply embed and white-label MicroStrategy within their own interfaces.

MicroStrategy’s flexible, affordable pricing options, including a Software-as-a-Service pricing model, allow OEM Partners to offer BI capabilities on a metered basis. MicroStrategy’s pricing flexibility, coupled with the strength of its technical architecture, enables MicroStrategy’s OEM Partners to offer solutions ranging from on-premise deployments for fewer than five users up to hosted solutions for thousands of users.

“We are delighted that even with a significant variance in the user counts of our customers’ implementations, MicroStrategy’s flexible pricing models enabled us to offer a comprehensive BI solution at a reasonable cost,” said Eric Keith, Vice President of Market Development for SirsiDynix. “With MicroStrategy, we only need one partner to meet the wide range of reporting and BI requirements across our entire customer base.”

“Using MicroStrategy as the embedded BI engine in our product has given us a significant competitive differentiator,” said Rod Bayless, Product Director at Activant Solutions. “We have a new and strategic revenue stream that we didn’t have before, plus we are seeing higher levels of customer satisfaction by offering MicroStrategy’s reporting and analytic capabilities.”

“With MicroStrategy’s multiple pricing options, including Software-as-a-Service and term licenses, we’re able to deliver our Rivermine Clarity module based on our customers’ individual reporting and analytics needs,” said John Shea, CMO, Rivermine. “This flexible pricing structure allows us to offer our customers a top-notch business intelligence tool that complements our market-leading telecom expense management solutions.”

MicroStrategy’s Technology Day event, to be held September 12, 2007 in San Francisco, will include a track for OEM Partners. The sessions will provide informative presentations targeted to prospective OEM Partners on how they can leverage the open MicroStrategy platform to add dashboards, reporting, analysis, and monitoring to their solutions. The OEM presenters include Mihir Choudhary, Chief Technology Officer of Fathom Online, and Rod Bayless, Product Director of Activant.

For more information about MicroStrategy Technology Day, visit www.microstrategy.com/TechDayOEMTrack.

For more information about MicroStrategy’s OEM Program, visit www.microstrategy.com/Partners/OEM/index.asp

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Source: MicroStrategy

Tags: MicroStrategy

Belgacom Group Selects MicroStrategy as Enterprise Business Intelligence Platform

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Belgacom Group has selected MicroStrategy as its enterprise-wide platform for business intelligence. The Belgacom Group is a leading Belgian provider of integrated teleco

McLean, Va., (September 04, 2007) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Belgacom Group has selected MicroStrategy as its enterprise-wide platform for business intelligence. The Belgacom Group is a leading Belgian provider of integrated telecommunications services. The Belgacom Group and its subsidiaries Proximus, Telindus, and Skynet, provide a wide range of fixed and mobile network solutions.

In response to an increasingly competitive telecom market, Belgacom plans to use business intelligence to enhance its product offerings, grow the long-term value of its customer base, improve cost management, and increase market value. Belgacom selected MicroStrategy for its ability to deliver robust business intelligence applications that will be able to provide Belgacom users with greater insights to rapidly adapt to market conditions and implement market-leading business strategies.

Belgacom plans to deploy MicroStrategy across its entire organization. Belgacom expects its initial deployment will include management dashboards, sales reporting and analysis, campaign management, marketing intelligence, and an extranet billing reporting system.

“We are pleased that Belgacom has selected the MicroStrategy Business Intelligence Platform for its BI initiatives,” said Sanju Bansal, COO of MicroStrategy. “MicroStrategy’s ease-of-use, sophisticated analytical capabilities, and scalability for thousands of users and terabytes of data, offer a powerful BI solution for dynamic companies like Belgacom.”

About Belgacom
Belgacom Group [Euronext Brussels: BELG] is the benchmark Belgian provider in the field of integrated telecommunications service. Underpinned by its experience as the country’s national operator, matched by a capacity to innovate, the Belgacom Group, through its strong brands (Belgacom, Proximus, Telindus and Skynet), provides a full range of offers, solutions and expertise in fixed and mobile networks. This is why Belgacom can ensure reliable, high-quality service for all its customers, regardless of whether they are private individuals, professionals, companies or institutions. For the fiscal year ending 31 December 2006, the Group posted a total revenue of EUR6,100 million and a net operating profit before depreciation and amortization (EBITDA) of EUR2,149 million, including non-recurrent items.

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

Gander Mountain Expands Use of MicroStrategy Business Intelligence Software

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that Gander Mountain Company (Nasdaq: GMTN) has expanded its use of MicroStrategyâ??s BI software. Gander Mountain is the nation’s largest retail network of stores for hu

McLean, Va., (August 28, 2007) –

MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that Gander Mountain Company (Nasdaq: GMTN) has expanded its use of MicroStrategy’s BI software. Gander Mountain is the nation’s largest retail network of stores for hunting, fishing, camping, boating, marine and outdoor lifestyle products and services.

Gander Mountain recently expanded its use of MicroStrategy for sales and inventory management. Product managers, planners, allocators, buyers, and merchandise assistants at Gander Mountain use MicroStrategy for valuable insights into inventory, merchandise, and product sales across its network of retail stores. Using MicroStrategy on top of its Netezza data warehouse provides Gander Mountain users with the scalability and flexibility to analyze large volumes of transactional data.

“With MicroStrategy, we are able to produce consistent reports that help us to make timely and data-driven decisions,” said Kerry Graskewicz, VP Merchandise Planning and Replenishment of Gander Mountain. “MicroStrategy’s intuitive Web interface gives our users the ability to easily report on data across essential areas of the business.”

“MicroStrategy is an excellent fit for industry leading retailers like Gander Mountain,” said Sanju Bansal, MicroStrategy’s COO. “MicroStrategy’s scalable platform enables retailers to analyze vast amounts of data for vital intelligence into business areas such as sales trends, inventory management, store operations, and customer loyalty. We are delighted that Gander Mountain continues to achieve success using MicroStrategy.”

About Gander Mountain Company
Gander Mountain Company (Nasdaq: GMTN), headquartered in Saint Paul, Minnesota, is the nation’s largest retail network of stores for hunting, fishing, camping, boating, marine and outdoor lifestyle products and services. Since 1960, the Gander Mountain brand has offered an expanding assortment of competitively priced outdoor equipment, technical apparel and footwear, as well as gunsmith, archery, ATV and marine services. The stores feature national, regional and local brands as well as the company’s owned brands. Focused on a “We Live Outdoors(R)” culture, Gander Mountain dedicates itself to creating outdoor memories. There are currently 108 conveniently located Gander Mountain outdoor lifestyle stores in 22 states. For the nearest store location call 800-282-5993 or visit http://www.GanderMountain.com.

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (Nasdaq: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

MicroStrategy to Provide Greeting Card Leader with Business Intelligence Software for Reporting and Analytics

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Hallmark Cards, Inc. has expanded its use of MicroStrategy software for enterprise-wide reporting and analysis. Hallmark, based in Kansas City, is known throughout the wo

McLean, Va., (August 22, 2007) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Hallmark Cards, Inc. has expanded its use of MicroStrategy software for enterprise-wide reporting and analysis. Hallmark, based in Kansas City, is known throughout the world for its greeting cards and related personal expression products.

MicroStrategy’s integrated business intelligence platform supports a wide range of reporting and analysis applications for Hallmark, providing insights into business performance across the company. Retail and sales productivity applications provide company-wide insight into product performance across various channels, product groups, and business units. MicroStrategy-based applications also analyze the effectiveness of consumer marketing campaigns, and consumer market basket and cross-buying behavior.

“MicroStrategy allows us to understand how recent product innovations, such as our ‘Cards with Sound’ line are performing in the marketplace,” said Paul Wolters, Hallmark’s Business Intelligence Manager. “The scalability and usability of MicroStrategy enables us to distribute performance information throughout the organization so our business users can focus on our mission of delivering products and services that enrich people’s lives.”

“MicroStrategy is proud to expand its relationship with Hallmark, a recognized innovator and leader in the greeting card industry,” said Sanju Bansal, MicroStrategy’s COO. “MicroStrategy is well-suited to meet Hallmark’s growing business intelligence requirements. The MicroStrategy platform has the scalability and flexibility to analyze volumes of data at the transactional level and provide Hallmark’s users with valuable insights to enhance business performance.”

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

Tags: MicroStrategy

Parature Selects Angel.com’s Virtual Call Center

Angel.com Technology Chosen by Leader in On-Demand Customer Support

McLean, Va (August 15, 2007) –

Angel.com, a leading provider of on-demand call center and Interactive Voice Response (IVR) solutions and a division of MicroStrategy® Incorporated (NASDAQ: MSTR), today announced that Parature, the global leader in on-demand customer support and help desk software, has selected Angel.com to help manage its phone-based customer support needs to clients around the globe. The Virtual Call Center Solution from Angel.com will enable Parature to enhance telephone-based customer support, including emergency services, 24 hours a day, 7 days a week to businesses, educational institutions, and government agencies.

As an innovator of online customer support software, Parature recognizes the importance of providing world-class service to customers. According to Ben Martin, Director of Support for Parature, the company’s existing in-house support line did not offer the functionality and flexibility he needed. With the fully-hosted Angel.com Virtual Call Center solution, Martin built and deployed a complete call center within weeks and can easily make changes and implement them at any time. Martin also benefits from access to real-time monitoring and reporting, full call recording, and seamless integration with other Parature applications as part of the feature-rich solution.

“The Angel.com Virtual Call Center solution provides the ease of deployment and use we need to better serve our customers and manage our support center,” said Martin. “The web-based interface makes it easy to make changes on-the-fly and better manage the overall customer experience.”

“The fact that Parature – a worldwide leader in customer support software – chose Angel.com to automate and manage its own phone-based customer support speaks volumes of the confidence our clients have in our technology and solutions,” said Angel.com CEO Michael Zirngibl. “Our high quality and easy-to-use applications ease solution deployment and management, enabling our clients to focus on one thing: their customers.”

About Parature
Parature is the global leader in on-demand customer support and help desk software. Our web-based support suite enables organizations to fundamentally change the way they support their customers while significantly reducing costs. The Parature suite of modules empowers associations, businesses, academic institutions, and government agencies with the ability to provide critical service information on a 24/7 basis while reducing the inbound support load through customer self-service. As a Software-as-a-Service (SaaS) provider, we deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Parature helps support over 6,000,000 end-users worldwide and is headquartered in Vienna, VA. For more information about Parature please visit www.parature.com or call 1-877-GO-PARATURE.

About Angel.com
Angel.com is a leading provider of on-demand call center and Interactive Voice Response (IVR) solutions, which enable organizations of all sizes to quickly deploy powerful telephony applications. More than 1,600 customers turn to Angel.com’s proprietary Voice Site technology to power customer service and marketing phone numbers using intelligent speech recognition that can automate most phone-based interactions. With an innovative Internet-based solution that requires no investment in hardware, software, or human resources, Angel.com balances the need for high quality communications with affordable pay-as-you-go pricing. For more information, visit http://www.angel.com.

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at http://www.microstrategy.com.

MicroStrategy, Angel.com are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Source: MicroStrategy

Tags: MicroStrategy