Leading Korean Retailer Lotte Mart Successfully Deploys MicroStrategy Technology Enterprise-Wide
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Lotte Mart, a leading Korean retailer, has successfully deployed the MicroStrategy Business Intelligence Platform� across the organization. Lotte Mart, with 2.1 trillio
McLean, Va., (June 19, 2003) –
MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Lotte Mart, a leading Korean retailer, has successfully deployed the MicroStrategy Business Intelligence Platform(TM) across the organization. Lotte Mart, with 2.1 trillion won in revenues in 2002, reaches an estimated 200,000 customers daily through its 31 store locations across Korea.
“With MicroStrategy’s technology, our employees are able to more effectively track sales trends at any given store location and react quickly to customer preferences,” said Mr. Sang-Jin Lee, CRM manager of Customer Service at Lotte Mart. “We are definitely impressed with the platform’s superior capabilities, ease-of-use and scalability, and look forward to deploying additional MicroStrategy-based applications in the future,” added Tae Hwan Lee, with Lotte Mart’s Information Strategy Team.
Approximately 500 Lotte Mart employees in marketing, planning, sales strategy and purchasing use MicroStrategy to perform ad hoc queries and run reports against a 3.6-terabyte Teradata® data warehouse. Instead of tapping the IT department to create reports, employees today are able to run reports with ease and make decisions that improve sales and eliminate inventory inefficiencies.
About Lotte Mart
Lotte Mart reaches an estimated 200,000 customers each day through its 31 retail locations across Korea. It recorded 2.1 trillion won in revenue in 2002. The Korean Customer Satisfaction Index ranked Lotte Mart as first, and the company also earned many prestigious awards such as “customer recommended” and “price innovator” in the discount retail category. For more information, please visit www.lotteshopping.com.
About MicroStrategy Incorporated
Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.
MicroStrategy has over 2,000 enterprise-class customers, including General Motors, Best Buy, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, and JD Edwards. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at www.microstrategy.com.
This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the Company’s ability to secure financing for its current operations and long-term plans on acceptable terms; the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.
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Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com
Source: MicroStrategy